Marketplace offers you 5 different types of ads which you can select during ad posting or reposting. It is not possible to switch between different ad types while it is live. Available types are:
From dropdown you are selecting general location of your ads or products while selecting it on the map you are being more precise. Also if the location search of the marketplace is set to geolocation, people who search by location will find your ad more easier. Location Search of the marketplace can also be set as list of predefined values in which case value from the dropdown is being used.
If you have found some ad which you want to visit later or contact seller later, etc. you can mark it as Favorite and it will be save to the list of your favorite ads which you can access from your profile dashboard.
If you feel that the ad is breaking some rules, you can report it directly from ad page by clicking on the Report button and writing detail reason. Ad will remain active until administrator checks it out.